Meet FJ – Fruity & Juicy, our lively, aromatic specialty coffee blend, developed by the CoffeeNose 👃 for coffee lovers who enjoy vibrant fruit flavours, balanced acidity and a deliciously juicy cup.
Expect a playful combination of forest fruits, ripe berries and caramel sweetness, complemented by a smooth body and a clean, refreshing finish.
Roasted in-house at WB.coffee in Weesp, near Amsterdam, using 100% Dutch renewable electricity from sun and wind — without gas.
FJ is designed to deliver something special every day: an accessible, affordable and consistently fruity specialty coffee experience.
Love fruity specialty coffee? Combine your FJ Blend with the right brewing equipment and accessories for an even better coffee experience.
At WB.coffee, we create personalised bundles with competitive combined pricing, tailored to your brewing preferences and budget.
Combine FJ Blend with:
👉 Request your best-price, non-binding bundle quotation — we'll help you find the right combination of coffee, equipment and accessories, including optimised shipping or Click & Collect in Weesp.
Coffee is the seed of a fruit, and at WB.coffee we believe that the natural fruit character of carefully selected specialty coffees deserves to be celebrated.
FJ is roasted light to medium to preserve its aromatic complexity, lively acidity and natural sweetness.
Rather than maintaining a fixed recipe with the same coffees all year, we adjust the composition according to seasonal availability and the quality of each harvest.
This allows us to select fresh, interesting coffees while maintaining the characteristic Fruity & Juicy personality of the blend.
Our promise: Always Fruity. Always Juicy. Always Tasty & Delightful.
The exact flavour expression may change slightly with the seasonal blend composition, but its fruity, approachable character remains the guiding principle.
| Origin | Coffee | Processing | Variety |
| 🇷🇼 Rwanda | Simbi | Washed | Bourbon |
| 🇧🇮 Burundi | Kayanza | Natural | Bourbon |
Washed Bourbon coffees from Rwanda can offer elegant acidity, clarity and refined fruit character.
In FJ, this component contributes structure, brightness and a clean foundation for the blend.
Natural processing allows the coffee cherries to dry with the fruit surrounding the seed, often creating a sweeter, more fruit-forward sensory profile.
This component complements the washed Rwandan coffee with additional fruit intensity, sweetness and body.
👃 CoffeeNose's blending philosophy: Combine the clarity and structure of washed coffees with the juicy fruit character and sweetness of carefully selected naturals.
The result is a lively, balanced coffee that's interesting enough for specialty coffee enthusiasts but approachable enough for everyday enjoyment.
Blend components may change according to season and availability.
FJ is primarily developed for filter and immersion brewing, but its versatile light-to-medium roast also makes it interesting for alternative methods.
| Brewing method | Recommendation | What to expect |
| 🍃 V60, Kalita, ORIGAMI, Chemex | ⭐ Excellent | Fruit clarity, lively acidity and delicate aromas |
| ☕ Moccamaster, Fellow Aiden, Bonavita | ⭐ Excellent | Balanced sweetness and juicy everyday filter coffee |
| 🔄 AeroPress, Hario Switch, Clever Dripper | ⭐ Excellent | Rounder body, sweetness and controlled extraction |
| 🫖 French Press & Syphon | Very good | More body and aromatic intensity |
| Cold brew & Iced Coffee | Very good | Refreshing fruit character and smooth sweetness |
| 🔥 Moka Pot | Suitable | Concentrated, fruity coffee with a fuller mouthfeel |
| 🎯 Manual Espresso | For adventurous home baristas | Bright, fruit-forward espresso with lively acidity |
| ⚙️ Fully Automatic Espresso Machines | Not recommended | Light-to-medium roasts may be difficult to extract consistently |
Most bean-to-cup espresso machines offer limited control over grind size, brewing temperature, dose and extraction.
FJ's lighter roast and lively acidity may require finer grinding, longer extraction or a different brew ratio to achieve the desired balance.
For these machines, we generally recommend one of our more espresso-focused blends, such as CN – Chocolaty & Nutty.
Our starting recipe for V60, ORIGAMI and similar paper-filter brewers:
| Parameter | Recommendation |
| Coffee | 15 g |
| Water | 250 g |
| Brew ratio | 1:16.7 |
| Temperature | 92–95°C |
| Grind | Medium-fine |
| Total brewing time | Approximately 2:30–3:15 |
| Water | Soft, appropriately mineralised brewing water |
Start with a 40–45 g bloom for approximately 30–40 seconds, followed by controlled pours until you reach 250 g.
Adjust grind size and pouring technique to balance acidity, sweetness and body.
For a Moccamaster, Fellow Aiden or similar filter coffee machine:
Try brewing FJ directly over ice:
This approach can highlight the blend's fruity character while retaining aromatic intensity.
If you enjoy lighter, fruit-forward espresso, FJ can also be an interesting choice.
Start with:
Expect a brighter, more fruit-driven espresso than our traditional espresso blends.
One of the most enjoyable things about fruity specialty coffee is how the flavour changes with temperature.
When freshly brewed, FJ may present more warmth, caramel sweetness and rounded fruit notes.
As the coffee cools, its acidity and more delicate fruit aromas can become easier to distinguish.
Our recommendation: Don't drink the entire cup piping hot. Allow it to cool slightly, swirl gently and take a few more sips.
You may discover additional layers of berry, red fruit and sweetness.
For an even more revealing experience, compare FJ brewed with different water mineralisation profiles. Water chemistry can noticeably influence the balance between acidity, sweetness and body.
At WB.coffee, we believe great coffee should be both Heerlijk & Eerlijk.
Our coffee is roasted locally in Weesp using 100% Dutch renewable electricity from sun and wind, without gas.
We carefully select our green coffees and roast in small batches, aiming to preserve the qualities that make each origin special.
Our seasonal blending approach also allows us to work with changing harvests rather than relying on a permanently fixed recipe.
| Specification | Details |
| Brand | WB.coffee |
| Blend | FJ – Fruity & Juicy |
| Coffee type | Specialty coffee blend |
| Roast profile | Light to medium / Filter & Omni |
| Flavour notes | Forest fruits, berries, caramel |
| Acidity | Lively, balanced and juicy |
| Sweetness | Moderate, caramel-like |
| Bitterness | Low |
| Body | Smooth, light to medium |
| Current origins | Rwanda & Burundi |
| Current varieties | Bourbon |
| Current processes | Washed & Natural |
| Recommended brewing | Filter, immersion, batch brew, cold brew |
| Espresso | Suitable for manual espresso experimentation |
| Fully automatic machines | Not recommended |
| Roasted in | Weesp, Netherlands |
| Roasting energy | 100% Dutch renewable electricity, sun & wind |
| Blend development | CoffeeNose 👃 |
| Seasonal composition | Yes |
👃 FJ is one of the blends that best represents our approach to specialty coffee: flavour first, without making everyday coffee unnecessarily expensive or complicated.
We developed FJ to offer a consistently fruity and juicy coffee that remains accessible throughout the year.
The combination of washed and natural coffees provides an interesting balance between clarity, fruit intensity and sweetness.
It's particularly enjoyable as a daily filter coffee, but also versatile enough for different brewing methods and sensory experiments.
Always Fruity, Always Juicy, Always Tasty & Delightfull.
Why choose coffee based on a description when you can actually taste it?
FJ Blend is available from the Tasting Menu @ Amsterdam Coffee Lab in Weesp.
Visit us to compare FJ with our other house blends and seasonal single-origin coffees.
🥡 Specialty coffee from the tasting menu @ Amsterdam Coffee Lab
Our independent coffee lab is the perfect place to discover your favourite flavour profile, learn about different brewing methods and explore the influence of extraction and water quality.
You can also explore selected brewing equipment and accessories through Try Before You Buy*.
Experience the art of coffee by joining a Workshop, Masterclass, or a professional Coffee Skills Program course, authorized by the Specialty Coffee Association (SCA) at Amsterdam Coffee Lab, or elevate your skills with a customized course right at your home or office!
@ Amsterdam Coffee Lab
This coffee blend is available from our Tasting Menu @ Amsterdam Coffee Lab in Weesp. Here you can try the most equisite coffee, tea and chocolate at our Lab.
Not your average cafe experience, but personalized service by our flavor experts who are trained as Barista, tea sommelier and chocolatista.
It's all about the taste! Try our exceptional coffee, tea, and chocolate before purchasing, or simply relish the finest flavors.
Every product has been carefully curated by the CoffeeNose 👃!
roast with 100% renewable energy ☀ and 0% gas
WB.coffee blends are roasted fresh on order. We roast with 100% renewable energy ☀ and 0% gas.
New lots arrive throughout the year.
Get in touch for what’s currently on the cupping table and receive personal flavour recommendations based on your taste.
Try four coffees at once with our Coffee Tasting Set — available in:
Explore our full tasting menu @ Amsterdam Coffee Lab in Weesp, where you can try any blend (or all of them 🏃)
Have you ever walked out of a café disappointed — knowing your cup could have been so much better?
Then this experience is for you.
The Coffee Omakase @ Amsterdam Coffee Lab is a guided, multi-course coffee tasting designed for specialty coffee enthusiasts, flavor explorers, and curious coffee lovers alike.
Each session is unique, interactive, and bursting with discovery — like a live culinary performance, but for coffee.
During this exclusive sensory journey, you’ll:
☕ Taste a curated lineup of exceptional coffees — washed, natural, and experimental processing methods (think anaerobic, co-ferment, honey, and even wild fermentation projects).
🌸 Experience rare varietals — including legendary coffees like Geisha, and other micro-lot gems from around the world.
🔬 Explore multiple brew styles — from delicate filter brews and bold espressi to the mesmerizing syphon method.
🥄 Try your hand at cupping — slurp and taste coffee like a professional taster, discovering aromas and acidity in new ways.
🍹 Enjoy surprising coffee mocktails — creative and refreshing, crafted from the same beans you’ll taste in the lineup.
👃 Engage your senses fully — experience how the aroma, cup shape, color, and even the sound of pouring influence your flavor perception.
Led by Wouter Brunia, also known as the CoffeeNose 👃, this tasting is a deep dive into coffee flavor and sensory science.
Like a sommelier presenting fine wines, Wouter will:
It’s fun for your brain, taste buds, and nose — and you’ll leave with a new appreciation for what’s in your cup.
No two tastings are ever the same.
Our coffees rotate constantly and often include exclusive lots — such as Geisha, co-fermented experiments, and rare micro-lots you won’t find in cafés.
Every visit promises something unexpected, thought-provoking, and delicious.
📍 Location: Amsterdam Coffee Lab, Weesp
🕒 Duration: ±1.5–2 hours
👥 Group Size: Small & intimate for personal attention
🎟️ Booking: More info & reservations ⬇
Because coffee can be so much more than just caffeine — it’s chemistry, art, and emotion in a cup.
Join the Coffee Omakase Experience and taste what happens when curiosity meets craftsmanship.
Do you crave the excitement of discovering exquisite coffee flavors and captivating aromas? Don’t miss out on our exclusive Coffee Tasting Experience @ Amsterdam Coffee Lab, where you’ll not only indulge your senses but also gain valuable insights into the world of coffee. Join us for an unforgettable journey!
Join us for a fun and informative sensory experience revolving around coffee. During this experience you will:
Similar to how a knowledgeable wine sommelier educates you about the wine and presents it at the perfect temperature in the right glass, our master barista and flavor expert will expertly brew your coffee while enlightening you about the entire process, the origin of the beans, varietals, the flavor notes, and much more. Envision it as a live cooking demonstration, but dedicated entirely to the craft of coffee brewing.
Fun for your brain, taste buds and nose!
More info & booking ⬇
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Learn more about our price matching policy ⬇
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Don't fret! Simply click the heart to add it to your wishlist ❤ or activate a back in stock notification 📨 and you'll receive a notification when it's restocked. There's a strong possibility it's already on its way to our store. If not, we can often set up a backorder for you, particularly for larger orders.
Let us know which products and how many of each you are interested in, and we can create a backorder for you. When we get new inventory, backorders are prioritized, and some items can sell out quickly. Please send a list with the EAN and/or SKU and the quantities you would like to order.
